Charlie Mae is an Independent Australian Lifestyle Brand.
The boutique's designer Beth, has utilised her creativity and passion to bring to life a collection of high quality swimwear, defined by flattering cuts and minimalist aesthetics. Born not just for profit, but to share with people our focus on the redefinition of the values of fashion, and the positive impact we can make with strong influence.
Her pieces are designed to accentuate beauty and health, influenced by the relaxed, fun loving Australian summer lifestyle. Our girls are lovers of the outdoors, earth loving, sophisticated rebels who radiate beauty inside and out.
Beth has previously worked in the Veterinary field and dedicates her time to saving our fur babies lives! A percentage of our sales will go to Animal Welfare Groups to support them in their mission to give abused and homeless animals a new caring and loving life.
We believe in acting mindfully of our environment and each individual piece comes to you with love, fairness and quality. All products purchased online are plastic free and we follow a slow fashion approach, to ensure our pieces are created with careful consideration for our planet earth.
The collection is carefully tailored with strong attention to detail and designed to complement a range of body types.